Allocate more funds for Sanganai/Hlanganani

Allocate more funds for Sanganai/Hlanganani

By Daniel Chigundu PARLIAMENTARY Portfolio Committee on Environment, Water and Tourism has called on Finance Minister Patrick Chinamasa to allocate more funds for the hosting of Sanganai/Hlanganani Travel Expo and the Harare International Carnival. Sanganai/Hlanganani and Carnival are part of the Zimbabwe Tourism Authority (ZTA) destination marketing activities and have the potential to bring millions of tourists to the country combined. Last year Minister Chinamasa told delegates Sanganai/Hlanganani in Bulawayo last year that he was going to adequately fund the tourism sector because of its vast potentials that bring instant…

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Kaseke pin hopes on FITUR

Kaseke pin hopes on FITUR

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga says he is hopeful that Zimbabwe’s participation at the 2018 edition of FITUR from 17-21 January, in Madrid Spain will help push the country’s tourism agenda to the world. Tourism has been pinpointed as one of the country’s low hanging fruits with quick returns and attracting more foreign tourists is one of the ways the country hopes to benefit from the sector. Arrivals had taken a dip in the last few years owing to various challenges that include a…

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Mupfumira to consult tourism sector

Mupfumira to consult tourism sector

By Daniel Chigundu MINISTRY of Tourism and Hospitality Industry says it will be engaging stakeholders in the tourism sector in a bid to come up with a holistic National Tourism Sector Strategy (NTSS). The engagement workshops will be held in Harare, Bulawayo and Victoria Falls on the 1st, 5th and 7th of February 2018 respectively. Tourism sector which taunted to be one of the low hanging fruits for government with quick returns is facing various challenges that range from statutory, operational and economical. Addressing delegates at the announcement meeting for…

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Govt plans blitz on unregistered tourism players

Govt plans blitz on unregistered tourism players

By Daniel Chigundu TOURISM and Hospitality Industry Minister Prisca Mupfumira has warned unregistered tourism players that they have up to end of March this year to regularise their ventures or face the wrath of law. According to the Tourism Act all businesses in the tourism sector or offering tourism related services are required to register with the Zimbabwe Tourism Authority (ZTA). However, in a bid to escape the 2% Tourism Levy that registered operators pay to ZTA, many people have resorted to operating restaurants, catering services and car-hire services under…

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Kaseke hopeful Chombo will adequately fund tourism

Kaseke hopeful Chombo will adequately fund tourism

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke says he is hopeful that the new Minister of Finance and Economic Development Ignatius Chombo will adequately fund tourism. The Finance Minister is expected to present the 2018 national budget anytime soon and Parliament will this week attend a pre-budget seminar in Victoria Falls. The tourism sector has largely been neglected when it comes to budget allocation from treasury and the thinking is that it should fund its activities from the 2 percent Tourism Fund Levied from operators in…

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Don’t be fooled, tourism drives the economy: Kaseke

Don’t be fooled, tourism drives the economy: Kaseke

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke says contrary to what most people think, tourism drives many sectors in the economy and deserves a better share of the national budget. Despite requiring about US$17 615 400 to effectively implement its various programs that will help drive tourism, ZTA only got about US$830 000 from the 2017 budget. Appearing before a Parliamentary Portfolio Committee on Environment, Water, Tourism and Hospitality Industry, Dr Kaseke said hotels which many people refer to as tourism are just a distant fraction…

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Revive tourism in Kariba: Mackenzie

Revive tourism in Kariba: Mackenzie

By Daniel Chigundu KARIBA legislator Isaac Mackenzie has called on government and relevant authorities such as the Zimbabwe Tourism Authority (ZTA) to help revive tourism activities in his resort town constituency. According to Mackenzie, Kariba which has the potential to take tourism to greater heights is almost dead due to lack of marketing of the town and its resort facilities. There are quite a number of activities which suit people of different interests in Kariba and some of the activities include houseboat cruising, fishing, canoeing and game viewing. Speaking in…

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Zim applauds Miss Universe Beijing …says the event promotes MICE facilities

Zim applauds Miss Universe Beijing  …says the event promotes MICE facilities

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) director of corporate affairs Sugar Chagonda has applauded the hosting of the 2017 edition of Miss Universe (Beijing and Hainan) Africa Station grand final in the country adding that it’s a marketing booster for Meetings Incentives Conferences and Events (MICE) business. Zimbabwe is currently trying to promote MICE opportunities to the extent that ZTA has established the Conventions Bureau. MICE business has been identified as one of the ways of attracting business tourists to a country to take advantage of conference and events…

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ZTA embarks on Visit Zimbabwe campaign …targets Russia, SA and China markets

ZTA embarks on Visit Zimbabwe campaign …targets Russia, SA and China markets

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke says his organisation will be embarking on a tourism marketing campaign targeting Russia, South Africa and China. The country has been failing to do well in various outbound tourist markets owing to lack of funds for marketing and branding. Sore dire is the situation that the country is absent in such lucrative markets as China which is expected to contribute about 600 million outbound tourists in 2020. Owing to lack of funds, Zimbabwe was also having challenges in…

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ZTA distances self from tourism day flop …says ministry was responsible

ZTA distances self from tourism day flop …says ministry was responsible

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) says they are not to blame for the flopped World Tourism Day (WTD) celebrations held last week in Bulawayo adding that it was organised by the ministry. So dire was the situation at the celebrations that only a handful of participants took part and it had to take Christ Embassy Zimbabwe to save the day with its hordes of congregates who were distributing their daily devotional the Rhapsody of Realities. However, this is not the first time that the WTD celebrations organised by…

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