ZTA eye Manchester United shirt deal

ZTA eye Manchester United shirt deal

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke has revealed that his organisation is currently negotiating with Manchester United Football Club for a possible shirt deal. The revelation comes barely a month after Rwanda tourism board entered into the same deal (Visit Rwanda) with Arsenal Football Club worth US$30 million. Rwanda is expected to benefit immensely from the deal owing to the huge following that Arsenal enjoys across the world. In an interview, Dr Kaseke said the deal that was eventually offered to Rwanda had first…

Read More

Carnival to celebrate new dispensation: Dr Kaseke

Carnival to celebrate new dispensation: Dr Kaseke

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke has said the 2018 edition of the prestigious Harare International Carnival will focus on celebrating the new dispensation. The new dispensation led by President Emmerson Mnangagwa came on 24 November last year following Operation Restore Legacy which ousted the Robert Mugabe led regime. Since President Mnangagwa came into power, the country has recorded commendable progress in terms of business owing to his mantra “Zimbabwe is open for business” which has caught the attention of the international investors. Tourism…

Read More

Peace is our unique selling point: Dr Kaseke

Peace is our unique selling point: Dr Kaseke

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke has called on the tourism sector to use the peace that prevails in the country as a tourism selling point. The country is highly ranked in the world especially by the World Economic Forum (WEF) in terms of peace and tranquillity, but it has not taken advantage of the ranking to lure tourism and if anything the number of arrivals has been on a free-fall. Although it enjoys peace and is not under any form of threat from…

Read More

We want to regain South Africa market: Dr Kaseke

We want to regain South Africa market: Dr Kaseke

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke has said Zimbabwe is going to use the Africa Travel Indaba to regain lost market in South Africa. Travel Indaba which will run from 8-10 May this year, is Africa’s largest tourism show that sees the continent showcasing its’ wide variety of tourism products. The show, to which Zimbabwe has been a consistent participant in the past 30 years, also attracts international buyers and media from across the globe and provides a business and policy platform forum for…

Read More

ZTA embarks on Visit Zimbabwe campaign …targets Russia, SA and China markets

ZTA embarks on Visit Zimbabwe campaign …targets Russia, SA and China markets

By Daniel Chigundu ZIMBABWE Tourism Authority (ZTA) chief executive Dr Karikoga Kaseke says his organisation will be embarking on a tourism marketing campaign targeting Russia, South Africa and China. The country has been failing to do well in various outbound tourist markets owing to lack of funds for marketing and branding. Sore dire is the situation that the country is absent in such lucrative markets as China which is expected to contribute about 600 million outbound tourists in 2020. Owing to lack of funds, Zimbabwe was also having challenges in…

Read More

Govt wants all tourism players registered

Govt wants all tourism players registered

By Daniel Chigundu GOVERNMENT says all operators of unregistered tourism and hospitality industry services must be registered to enable effective planning for the lucrative sector. In an effort to cushion themselves from the obtaining economic difficulties currently being experienced in the country, some people have converted their houses into lodges, opened restaurants or are offering catering services while others are operating unregistered car hire services. However, in terms of the Tourism Act of 1996 Chapter 14:20 section 36 all designated tourism facilities are required to be registered with the Zimbabwe…

Read More

Tourism sector racks in US$19 million

Tourism sector racks in US$19 million

By Michael Gwarisa THE tourism industry racked in US$19 million in revenue in 2016 at the back of a peaceful environment that was ushered in by a partnership between the tourism industry and the  Zimbabwe Republic Police (ZRP),  Zimbabwe Tourism Authority (ZTA) Chief Executive Dr Karikoga Kaseke has said. Despite the tourism sector having faced a myriad of challenges in recent years, the sector managed to record a steady growth in arrivals recording 2,167,686 arrivals, 5 percent up from 2,056,588 received in 2015. “The sector also registered an estimated US$819…

Read More

Kaseke Conferred With Doctorate

Kaseke Conferred With Doctorate

By Business Correspondent  ZIMBABWE Tourism Authority (ZTA) Chief Executive Karikoga Kaseke has been conferred with an Honorary Doctorate in Public Administration by the Commonwealth University in collaboration with London Graduate School. In a statement, ZTA said the doctorate was in recognition of Dr Kaseke’s exceptional contribution to tourism, in Zimbabwe, Africa and the world. The convocation was done at a colourful ceremony held in Dubai, recently. In the citation sent through the London Graduate School, the awarding institution says, “you (Kaseke) have been invited because we recognise your exceptionally meritorious…

Read More

ZTA engages police over roadblocks

ZTA engages police over roadblocks

By Michael Gwarisa THE Zimbabwe Tourism Authority (ZTA) is negotiating with the Zimbabwe Republic Police (ZRP) to reduce the number of roadblocks on the country’s major roads which have become an impediment to tourism, The Business Connect has learnt. Responding to a question during an Update meeting on the kaza UNIVISA, ZTA chief executive officer Karikoga Kaseke hinted that they were engaging with police extensively in a bid to bring finality to the issue of roadblocks. “The issue of roadblocks is not only a menace on major highways but also…

Read More

Govt targets US$5billion tourism revenue

Govt targets US$5billion tourism revenue

By Daniel Chigundu GOVERNMENT says it has put in place measures that will see the country achieving about US$5billion revenue from the tourism sector through arrivals. In a speech read on his behalf at the Stakeholders workshop on the ease of doing business in tourism and enabler sectors, chief secretary to the President and Cabinet Misheck Sibanda said the target will be met through collaboration in the tourism sector. “Government, working in collaboration with the tourism sector has set an ambitious goal to achieve a US$5billion revenue target on the…

Read More