Matamisa pleads for ZTA

Matamisa pleads for ZTA

By Daniel Chigundu ZIMBABWE Council of Tourism (ZCT) chief executive Paul Matamisa has called on government to increase budgetary allocation to Zimbabwe Tourism Authority (ZTA) so that it can effectively market the country in the Eastern markets. ZTA was only allocated US$470 000 from the 2016 National Budget, on the basis that it gets 2 percent in the form of Tourism Levy from every tourism related transaction that happens in the country. However the levy has not been enough to finance the enormous destination marketing task that ZTA has to…

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